Knihu momentálně nemáme skladem
Parametry
Kategorie
Více o knize
This book introduces the concept of leveraging the power of pricing for both profit and societal good, and clearly explains how it can be done. It shows how effective use of price can have prosocial impacts, such as helping to reduce carbon emissions, accelerating the adoption of eco-friendly products, and improving people's health outcomes.
Nákup knihy
Purpose-Driven Pricing, Saloni Firasta-Vastani, Jagdish N. Sheth
- Jazyk
- Rok vydání
- 2024
- product-detail.submit-box.info.binding
- (pevná)
Jakmile ji vyčmucháme, pošleme vám e-mail.
Doručení
Platební metody
Navrhnout úpravu
- Titul
- Purpose-Driven Pricing
- Jazyk
- anglicky
- Vydavatel
- Taylor & Francis Ltd
- Rok vydání
- 2024
- Vazba
- pevná
- ISBN10
- 1032658940
- ISBN13
- 9781032658940
- Kategorie
- Podnikání a ekonomie
- Anotace
- This book introduces the concept of leveraging the power of pricing for both profit and societal good, and clearly explains how it can be done. It shows how effective use of price can have prosocial impacts, such as helping to reduce carbon emissions, accelerating the adoption of eco-friendly products, and improving people's health outcomes.