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The Invisible Powers

The Language of Business

Autoři

348 stránek

Více o knize

Focusing on business as a cultural artifact, John J. Clancy explores the historical and contemporary landscape of corporate America. He delves into the influence of language, imagery, values, and beliefs on the role of business in society, offering a fresh perspective that transcends traditional economic and managerial analyses. This unique approach reveals how these elements shape corporate identity and societal impact, providing insights into the deeper cultural significance of business practices.

Parametry

ISBN
9780739100738
Nakladatelství
RLPG/Galleys

Kategorie

Varianta knihy

1999, pevná

Nákup knihy

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