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Více o knize
The textbook delves into essential concepts of behavioral economics, offering detailed explanations of key ideas like mental accounting, prospect theory, present bias, inequality aversion, and learning. It aims to equip students with a comprehensive understanding of how psychological factors influence economic decision-making.
Nákup knihy
Behavioral Economics, Edward Cartwright
- Jazyk
- Rok vydání
- 2024
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Doručení
Platební metody
Navrhnout úpravu
- Titul
- Behavioral Economics
- Jazyk
- anglicky
- Autoři
- Edward Cartwright
- Vydavatel
- Taylor & Francis
- Vydavatel
- 2024
- Vazba
- pevná
- Počet stran
- 578
- ISBN13
- 9781032414126
- Kategorie
- Podnikání a ekonomie, Psychologie
- Anotace
- The textbook delves into essential concepts of behavioral economics, offering detailed explanations of key ideas like mental accounting, prospect theory, present bias, inequality aversion, and learning. It aims to equip students with a comprehensive understanding of how psychological factors influence economic decision-making.