Generative AI: The Insights You Need from Harvard Business Review

Exploring the transformative impact of generative AI tools like ChatGPT, this book highlights their potential to reshape business models and customer interactions. It emphasizes the urgency for businesses to adapt, showcasing how competitors are leveraging these technologies for innovation and automation. Readers will gain insights into selecting effective generative AI projects and strategies to navigate risks while harnessing the benefits. This guide aims to equip businesses for success in the evolving landscape of artificial intelligence.