Knihu momentálně nemáme skladem
Parametry
- Počet stran
- 286 stránek
- Čas čtení
- 11 hodin
Více o knize
Exploring the intricate relationship between language and market forces, this volume challenges the prevailing negative perceptions of market impacts on sociolinguistics and applied linguistics. Through diverse case studies, including a call center in India and Sámi rap music, it presents a range of methodological approaches to illustrate how market processes influence language use and vice versa. The interdisciplinary nature of the work incorporates insights from economics, media studies, and cultural studies, offering a comprehensive examination of globalization's effects on language.
Nákup knihy
Language and the Market, Gerlinde Mautner
- Jazyk
- Rok vydání
- 2010
- product-detail.submit-box.info.binding
- (pevná)
Jakmile ji vyčmucháme, pošleme vám e-mail.
Doručení
Platební metody
Navrhnout úpravu
- Titul
- Language and the Market
- Jazyk
- anglicky
- Autoři
- Gerlinde Mautner
- Vydavatel
- Springer Nature Singapore
- Rok vydání
- 2010
- Vazba
- pevná
- Počet stran
- 286
- ISBN13
- 9780230210608
- Anotace
- Exploring the intricate relationship between language and market forces, this volume challenges the prevailing negative perceptions of market impacts on sociolinguistics and applied linguistics. Through diverse case studies, including a call center in India and Sámi rap music, it presents a range of methodological approaches to illustrate how market processes influence language use and vice versa. The interdisciplinary nature of the work incorporates insights from economics, media studies, and cultural studies, offering a comprehensive examination of globalization's effects on language.