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The book presents a systems-theoretical definition of strategy, addressing its overuse and vague interpretations in management. It defines strategies as "search programs" aimed at achieving specific goals, allowing for a clearer understanding of strategic discussions. By integrating classical strategic concepts with modern organizational theory, the author illustrates how organizations can develop strategies that transcend traditional purpose-rational limitations, offering a fresh perspective on strategy development.
Nákup knihy
Developing Strategies, Stefan Kühl
- Jazyk
- Rok vydání
- 2017
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