Enterprise Innovation Driven by Design Thinking and Artistic Interventions Under Esg Management Strategies

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Focusing on the management strategies of companies in Korea and China, this study explores the impact of ESG management on corporate innovation. It highlights how design thinking and artistic interventions can enhance creativity, both within organizations and in their external interactions. By comparing art-driven innovation strategies under ESG frameworks, the research identifies challenges faced by companies in these countries and offers insights into the future landscape of corporate innovation in China.