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Tested advertising methods

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The book offers a timeless exploration of advertising strategies, drawing on over 60 years of expertise from John Caples. It combines candid analysis with award-winning concepts, ensuring relevance in today's evolving advertising landscape. The updated edition reflects contemporary changes while preserving the essence of the original work, making it a valuable resource for both seasoned professionals and newcomers to the field.

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Tested advertising methods, John Caples

Jazyk
Rok vydání
2024
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Doručení

Platební metody

4,4
Velmi dobrá
11 Hodnocení

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Jazyk
anglicky
Vydavatel
PBooks
Rok vydání
2024
Vazba
měkká
Počet stran
306
ISBN13
9798330360086
Série
Hodnocení
4,35 z 5
Anotace
The book offers a timeless exploration of advertising strategies, drawing on over 60 years of expertise from John Caples. It combines candid analysis with award-winning concepts, ensuring relevance in today's evolving advertising landscape. The updated edition reflects contemporary changes while preserving the essence of the original work, making it a valuable resource for both seasoned professionals and newcomers to the field.