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Focusing on innovation, Red Bull GmbH has transformed its product from a niche beverage to a dominant force in the global energy drink market. This seminar paper explores the company's strategies and competitive advantages that have fueled its remarkable success and positioned it as a leader in the industry.
Nákup knihy
Strategic Analysis and Recommendations for Red Bull, Anonymus
- Jazyk
- Rok vydání
- 2022
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- Titul
- Strategic Analysis and Recommendations for Red Bull
- Jazyk
- anglicky
- Autoři
- Anonymus
- Vydavatel
- GRIN Verlag
- Vydavatel
- 2022
- Vazba
- měkká
- ISBN13
- 9783346793980
- Kategorie
- Podnikání a ekonomie
- Anotace
- Focusing on innovation, Red Bull GmbH has transformed its product from a niche beverage to a dominant force in the global energy drink market. This seminar paper explores the company's strategies and competitive advantages that have fueled its remarkable success and positioned it as a leader in the industry.