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Více o knize
In a rapidly changing market, establishing clear brand strategies is essential for companies. The paper emphasizes the significance of brand concepts in today's economy, highlighting brand recognition as a key objective for businesses. It explores how brand strength and image are influenced by effective brand management decisions and strategies, underscoring the importance of adapting to market dynamics to maintain a competitive edge.
Nákup knihy
Brand Revival - An Overview, Anonymus
- Jazyk
- Rok vydání
- 2012
- product-detail.submit-box.info.binding
- (měkká)
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Doručení
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Navrhnout úpravu
- Titul
- Brand Revival - An Overview
- Jazyk
- anglicky
- Autoři
- Anonymus
- Vydavatel
- GRIN Verlag
- Rok vydání
- 2012
- Vazba
- měkká
- ISBN13
- 9783656146070
- Kategorie
- Podnikání a ekonomie
- Anotace
- In a rapidly changing market, establishing clear brand strategies is essential for companies. The paper emphasizes the significance of brand concepts in today's economy, highlighting brand recognition as a key objective for businesses. It explores how brand strength and image are influenced by effective brand management decisions and strategies, underscoring the importance of adapting to market dynamics to maintain a competitive edge.