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Entrepreneurship Theory and Practice
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392 stránek
Více o knize
Focusing on the entire life cycle of a business, this core textbook bridges entrepreneurship theory and practice, including the often overlooked aspect of business closure. It combines academic rigor with accessibility, clearly explaining complex concepts. The text is research-led but practice-oriented, presenting the latest evidence-based thinking alongside practical examples and global case studies. Engaging pedagogy and useful tools enhance the learning experience, making it a valuable resource for understanding modern entrepreneurship.
Varianta knihy
2020, měkká
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