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"Economist" Pocket Marketing

The Essentials of Successful Marketing from A-Z

Parametry

  • 202 stránek
  • 8 hodin čtení

Více o knize

Defines the essentials of successful marketing through concise essays on the value of brands, advertising and goods for the future. It also includes an A-Z of marketing concepts and key terms from attributes and concept testing, to psychographics and value analysis.

Nákup knihy

"Economist" Pocket Marketing, Tim Hindle, Michael Thomas

Jazyk
Rok vydání
1994
product-detail.submit-box.info.binding
(pevná),
Stav knihy
Dobrá
Cena
89 Kč

Doručení

Platební metody

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