Book Yourself Solid Illustrated

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A visual approach to easily access strategies and tactics, this illustrated work transforms the "Book Yourself Solid" system into a compelling playbook for business owners. Instead of traditional graphs or mind maps, it offers engaging visual stories that refresh outdated business concepts, making it an enjoyable resource to revisit as you attract more clients. This unique format enables readers to "see" and quickly grasp essential strategies for generating leads, acquiring clients, and boosting profits. The book is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the six core self-promotion strategies. Collaborating with visual strategist Jocelyn Wallace has allowed author Michael Port to present his gold-standard material in innovative ways. Recognized as a "marketing guru" by the "Wall Street Journal" and an "uncommonly honest author" by "The Boston Globe," Port has penned several acclaimed business books. As one of the world's most popular business coaches, he leads events globally. With the introduction of the Book Yourself Solid Mobile app, users can engage with the system on any device, completing all 49 exercises from the book, making it a dynamic tool for service business growth.