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Více o knize
In this book, the fundamental differences of opinion within strategic management are not ignored or smoothed over. The authors carefully guide the students through the many, often conflicting, perspectives in the field of strategy, in order to help them become true stategic thinkers.
Nákup knihy
Strategy, Bob de Wit, Ron Meyer
- Jazyk
- Rok vydání
- 2014
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- (měkká),
- Stav knihy
- Velmi dobrá
- Cena
- 139 Kč
Doručení
Platební metody
Nikdo zatím neohodnotil.
- Titul
- Strategy
- Podtitul
- An International Perspective
- Jazyk
- anglicky
- Autoři
- Bob de Wit, Ron Meyer
- Vydavatel
- Cengage Learning EMEA
- Rok vydání
- 2014
- Vazba
- měkká
- Počet stran
- 928
- ISBN10
- 1408082675
- ISBN13
- 9781408082676
- Série
- Štítky
- Naučná literatura, Byznys, Byznys & Management, Příručky a návody, Ekonomie, Management & HR, Marketing & Prodej, Čína, Indie
- Anotace
- In this book, the fundamental differences of opinion within strategic management are not ignored or smoothed over. The authors carefully guide the students through the many, often conflicting, perspectives in the field of strategy, in order to help them become true stategic thinkers.