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Více o knize
"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."USA Today
Nákup knihy
Marketing warfare, Jack Trout, Al Ries
- Jazyk
- Rok vydání
- 1997
- product-detail.submit-box.info.binding
- (měkká)
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Doručení
Platební metody
Tady nám chybí tvá recenze.
- Titul
- Marketing warfare
- Jazyk
- anglicky
- Autoři
- Jack Trout, Al Ries
- Vydavatel
- McGraw-Hill
- Rok vydání
- 1997
- Vazba
- měkká
- Počet stran
- 216
- ISBN10
- 0070527261
- ISBN13
- 9780070527263
- Série
- Štítky
- Naučná literatura, Byznys, Byznys & Management, Seberozvoj, Války, Marketing & Prodej, Podnikání
- Hodnocení
- 4,1 z 5
- Anotace
- "A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."USA Today