Vyprodáno

International marketing

Autoři

Michael Czinkota
Ilkka A. Ronkainen

Hodnocení knihy

4,0

(16)

Ohodnotit

Parametry

Marketing & Prodej
Učebnice

Více o knize

INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!