Knihu momentálně nemáme skladem
Více o knize
The book emphasizes the importance of empowering individuals with control over the marketing mix as a strategy for fostering growth in the 21st century. By allowing people to take charge, organizations can enhance their potential for development and success. It presents a straightforward yet impactful approach to marketing that prioritizes individual agency and collaboration, ultimately driving both personal and organizational advancement.
Nákup knihy
The Hero Trap, Thomas Kolster
- Jazyk
- Rok vydání
- 2020
- product-detail.submit-box.info.binding
- (pevná)
Jakmile se objeví, pošleme e-mail.
Doručení
Platební metody
Tady nám chybí tvá recenze.
- Titul
- The Hero Trap
- Podtitul
- How to Win in a Post-Purpose Market by Putting People in Charge
- Jazyk
- anglicky
- Autoři
- Thomas Kolster
- Vydavatel
- Taylor & Francis Ltd (Sales)
- Rok vydání
- 2020
- Vazba
- pevná
- Počet stran
- 282
- ISBN13
- 9780367242701
- Série
- Hodnocení
- 4 z 5
- Anotace
- The book emphasizes the importance of empowering individuals with control over the marketing mix as a strategy for fostering growth in the 21st century. By allowing people to take charge, organizations can enhance their potential for development and success. It presents a straightforward yet impactful approach to marketing that prioritizes individual agency and collaboration, ultimately driving both personal and organizational advancement.