The strategy and tactics of pricing : a guide to profitable decision making
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Více o knize
Nagle and Holden offer a conceptual approach that helps readers learn how to THINK about pricing, and include step-by-step formulas and procedures that show readers HOW to analyze a pricing problem and formulate a pricing strategy.
Nákup knihy
The strategy and tactics of pricing : a guide to profitable decision making, Thomas T. Nagle, Reed K. Holden
- Jazyk
- Rok vydání
- 1995
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Platební metody
2021 2022 2023
Navrhnout úpravu
- Titul
- The strategy and tactics of pricing : a guide to profitable decision making
- Jazyk
- anglicky
- Autoři
- Thomas T. Nagle, Reed K. Holden
- Vydavatel
- Prentice Hall
- Rok vydání
- 1995
- ISBN10
- 0136693768
- ISBN13
- 9780136693765
- Kategorie
- Podnikání a ekonomie
- Anotace
- Nagle and Holden offer a conceptual approach that helps readers learn how to THINK about pricing, and include step-by-step formulas and procedures that show readers HOW to analyze a pricing problem and formulate a pricing strategy.