Parametry
- 368 stránek
- 13 hodin čtení
Více o knize
For Pricing Strategy or Pricing and Product Policy courses in MBA and/or advanced undergraduate marketing courses The Strategy and Tactics of Pricing provides a comprehensive, practical, step-by-step guide to pricing analysis and strategy development.
Nákup knihy
The strategy and tactics of pricing : a guide to growing more profitably, Thomas T. Nagle, John E. Hogan
- Jazyk
- Rok vydání
- 2006
- product-detail.submit-box.info.binding
- (pevná)
Doručení
Platební metody
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