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Mobile Commerce 3.0

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  • 128 stránek
  • 5 hodin čtení

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Mobile Commerce 3.0  tells the story of a new era of mobile Internet connectivity in which the media provides the business community with a new platform for opportunities and challenges, bringing back the impulses of early human tribal survival. In elaborating various breakthroughs of this era, the author reveals the abundant advantages of “Internet+”, and explores how this new technology has redefined mobile commerce from a theoretical and strategic perspective. Diversification, freedom and equality are shown to be at the core of the new ecology of mobile e-commerce, as well as the chief motivations of the new Internet age. As for future development, the author looks forward to the ways in which tribal e-commerce will upgrade humans and technology from its 2.0 stage to a 3.0 era.

Nákup knihy

Mobile Commerce 3.0, Ruxiang Jiang

Jazyk
Rok vydání
2020
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Titul
Mobile Commerce 3.0
Jazyk
anglicky
Rok vydání
2020
Vazba
měkká
Počet stran
128
ISBN13
9781487803704
Série
Anotace
Mobile Commerce 3.0  tells the story of a new era of mobile Internet connectivity in which the media provides the business community with a new platform for opportunities and challenges, bringing back the impulses of early human tribal survival. In elaborating various breakthroughs of this era, the author reveals the abundant advantages of “Internet+”, and explores how this new technology has redefined mobile commerce from a theoretical and strategic perspective. Diversification, freedom and equality are shown to be at the core of the new ecology of mobile e-commerce, as well as the chief motivations of the new Internet age. As for future development, the author looks forward to the ways in which tribal e-commerce will upgrade humans and technology from its 2.0 stage to a 3.0 era.