Knihu momentálně nemáme skladem
Principles of Marketing, Global Edition
Autoři
Parametry
Kategorie
Více o knize
"Principles of Marketing" equips students with the skills to create value through customer connections in a digital marketplace. The 18th Edition emphasizes building interactive consumer communities and includes updated insights on how companies leverage digital technologies to enhance engagement and brand experiences.
Nákup knihy
Principles of Marketing, Global Edition, Philip Kotler, Gary Armstrong
- Jazyk
- Rok vydání
- 2020
Jakmile ji vyčmucháme, pošleme vám e-mail.
Doručení
Platební metody
2021 2022 2023
Navrhnout úpravu
- Titul
- Principles of Marketing, Global Edition
- Jazyk
- anglicky
- Autoři
- Philip Kotler, Gary Armstrong
- Vydavatel
- Pearson Education Limited
- Rok vydání
- 2020
- Vazba
- měkká
- ISBN13
- 9781292341132
- Kategorie
- Nezařazeno
- Anotace
- "Principles of Marketing" equips students with the skills to create value through customer connections in a digital marketplace. The 18th Edition emphasizes building interactive consumer communities and includes updated insights on how companies leverage digital technologies to enhance engagement and brand experiences.