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Parametry
- 88 stránek
- 4 hodiny čtení
Více o knize
This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business
Nákup knihy
Scientific Advertising, Claude C. Hopkins
- Jazyk
- Rok vydání
- 2014
- product-detail.submit-box.info.binding
- (pevná)
Doručení
Platební metody
Tady nám chybí tvá recenze.
- Jazyk
- anglicky
- Autoři
- Claude C. Hopkins
- Vydavatel
- Merchant Books
- Rok vydání
- 2014
- Vazba
- pevná
- Počet stran
- 88
- ISBN10
- 1603868046
- ISBN13
- 9781603868044
- Série
- Štítky
- Naučná literatura, Byznys, Byznys & Management, Seberozvoj, Psychologická tématika, Věda, Dárky pro ženy, Marketing & Prodej, Podnikání, Psaní
- Hodnocení
- 4 z 5
- Anotace
- This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business